Union of Good Dog People

Last updated: 22 February 2026

1. Who we are

The Union of Good Dog People (“UGDP”, “we”, “us”, “our”) is a UK-based grassroots campaign that supports ethical, welfare-led dog breeding and informed ownership.

For the purposes of UK data protection law, the Union of Good Dog People is the data controller of the personal data you provide to us.

Contact email: beverley@wearebrandshare.com
Website: unionofgooddogpeople.com

2. The data we collect

We may collect and process the following personal data:

Information you provide directly

• Name (if supplied)
• Email address
• Postcode (if supplied)
• Any information you provide via contact forms or emails
• Records of your communication preferences

Information collected automatically

When you use our website, we may collect:

• IP address
• Browser type and device information
• Pages visited and site usage data
• Cookie data (see Cookie Policy)

3. How we use your information

We use personal data to:

• send you Union updates and campaign information (where you have consented)
• respond to enquiries and messages
• manage supporter engagement
• improve and secure our website
• understand how our resources are used
• comply with legal obligations

We do not sell your personal data.

4. Our lawful basis for processing

Under UK GDPR, our primary lawful basis is:

Consent

Where you sign up for updates or submit forms, you provide consent for us to process your data for the purposes explained at the point of collection.

You may withdraw your consent at any time by:

• clicking unsubscribe in emails, or
• contacting us directly

Withdrawal does not affect processing already carried out.

5. Email communications

If you sign up to receive updates:

• we will use your email address to send campaign news, briefings and relevant information
• you can unsubscribe at any time via the link in any email
• we aim to keep communications relevant and proportionate

We do not add individuals to mailing lists without consent.

6. Cookies and website analytics

Our website uses cookies and similar technologies to:

• ensure the site functions properly
• understand how visitors use the site
• improve performance and user experience

Non-essential cookies are only set after you provide consent via our cookie banner.

Full details are provided in our Cookie Policy.

7. Data sharing

We may share data with carefully selected service providers who help us operate the website and communications, such as:

• website hosting providers
• email distribution services
• security and analytics providers

These providers only process data on our instructions and must protect it appropriately.

We do not sell or rent personal data to third parties.

8. International transfers

Where any service providers process data outside the UK, we ensure appropriate safeguards are in place in accordance with UK GDPR requirements.

9. Data retention

We keep personal data only for as long as necessary for the purposes described in this policy, including:

• while you remain subscribed to updates
• as required for legal or regulatory purposes
• for legitimate record-keeping of campaign activity

You may request deletion at any time (see your rights below).

10. Your data protection rights

Under UK GDPR, you have the right to:

• request access to your personal data
• request correction of inaccurate data
• request erasure of your data
• withdraw consent at any time
• object to or restrict certain processing
• lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact us at: beverley@wearebrandshare.com

11. Data security

We take appropriate technical and organisational measures to protect personal data, including:

• secure hosting
• access controls
• security monitoring

However, no internet transmission is completely secure, and we cannot guarantee absolute security.

12. Third-party links

Our website may contain links to external websites. We are not responsible for the privacy practices of those sites and encourage you to review their policies.

13. Children

Our website and campaign are not directed at children under 13, and we do not knowingly collect personal data from children.

14. Changes to this policy

We may update this Privacy Policy from time to time to reflect legal, technical or operational changes. The latest version will always be published on this page.